You can't blame a company for wanting to make money, but it doesn't speak well of Rovio's current game lineup that needs to hide older games.

Please read below for an important announcement regarding the availability of Rovio Classics: Angry Birds. Rovio says it may end up killing the iOS version as well after it finishes reviewing the situation. It's going to be pulled entirely from the Play Store tomorrow (February 23), and it will be renamed on iPhone to ' Red’s First Flight,' which will presumably make it harder to find and less likely to siphon revenue from newer Angry Birds titles. Yes, the 14-year-old Angry Birds is so popular that Rovio doesn't want you to play it.

According to Rovio, it has reevaluated the 'business case' for the classic Angry Birds and concluded that it's having a negative impact on revenue in other Rovio games. You can play through the entire game uninterrupted by upsells, premium quests, or progress gating-this is content from before the era of in-app purchases.Īnd that's the problem. It comes with all the content from the original game, which launched on iPhone way back in 2009. Rovio Classics: Angry Birds currently costs $0.99 in the App Store and Google Play. Rovio has essentially admitted that the classic Angry Birds is so good that it hurts the company's newer and more profitable titles.

Now, it's un-releasing the game, and the reason may surprise you. Last year, Rovio re-released the original Angry Birds as a homage to the early days of smartphone gaming.

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